We’ve lost the patience for lag. Today, if an app isn't instant and...

https://www.bookmarkzoo.win/no-one-tolerates-lag-anymore-fast-loading-is-the-baseline-because-our-time-is

We’ve lost the patience for lag. Today, if an app isn't instant and personalized, we bounce. Users expect fast loading and seamless mobile payments as the bare minimum. If you force them to wait or struggle with friction, they’ll just leave