Rank tracking is officially failing. With AI Overviews dominating, we are...

https://chancesexpertwords.wordpress.com/2026/05/04/beyond-rankings-how-to-track-brand-mentions-in-claude-by-country/

Rank tracking is officially failing. With AI Overviews dominating, we are seeing a 30% drop in click-through rates across EU markets. Chasing vanity positions is pointless when zero-click search is the new standard