Raising prices often means fewer people sign up, but it can also boost overall...

https://www.last-bookmarks.win/when-a-saas-pricing-change-led-to-a-31-drop-in-conversions-the-company-still

Raising prices often means fewer people sign up, but it can also boost overall revenue. In our latest article, we explore a real example where a price change caused a 31% drop in conversions but led to a 22% lift in revenue