Optimizing for search is changing-you now need to understand how AI answers...

https://canvas.instructure.com/eportfolios/4299058/home/what-does-hyper-targeted-mean-and-how-do-i-do-it-responsibly

Optimizing for search is changing-you now need to understand how AI answers questions. Our guide explains how to track your brand presence across AI Overviews and various chat platforms