Most stores don’t have a channel problem; they have a connection problem. This...
https://mike-wiki.win/index.php/Cold_Traffic_Won%E2%80%99t_Buy:_How_Do_I_Build_a_Sequence_That_Converts_Later%3F
Most stores don’t have a channel problem; they have a connection problem. This article shows how to link acquisition, conversion, and retention so each part supports the next