Local citations play a significant role in local SEO, as they help build credibility and authority for your business

https://nyc3.digitaloceanspaces.com/sgsolutions/local-seo-nj-07-25/why-local-seo-is-essential-for-nj-businesses-success.html

Local citations play a significant role in local SEO, as they help build credibility and authority for your business. Ensure your business information is consistent across various online directories to improve your search rankings.