Conversational search engines pull from deep archives, often resurfacing old...

https://www.intelligenthq.com/erase-com-explains-why-conversational-search-makes-reputation-management-harder-and-how-to-fix-it/

Conversational search engines pull from deep archives, often resurfacing old negative content you thought was buried. When users ask AI assistants specific questions, these tools synthesize forgotten headlines into instant summaries